What is Threadmail™?
Threadmail™ is how org email stays tied to your CRM. When a deal, lead, or case gets an email thread, it lives on the record — not in a rep’s personal inbox where nobody else can see it. Here’s what shipped and how it works.
Most CRMs treat email like an attachment you paste in later. Someone forwards a thread, someone else misses context, and support mail sits in a shared Gmail account that doesn’t talk to cases. Threadmail™ fixes that by making org email part of the record from day one.
It ships inside Salestrics Mail at mail.salestrics.com — included on every plan, alongside personal mailboxes. Threadmail is the org side: addresses your whole workspace shares for pipeline and service workflows.
Default org inbox
When you create a new organization, you don’t start from zero. Salestrics provisions a
default org inbox at
{org-slug}@mysalestrics.com for CRM record threads on signup. The slug
matches your workspace, so your team has a real org address before anyone configures
Mail Admin.
Email on opportunities, leads, and cases can thread on the record instead of living only
in a rep’s personal @mysalestrics.com mailbox. Everyone with access sees
the same conversation history next to the deal or case they’re already working.
Reply routing
Threading only works if replies land in the right place with the right shape. Threadmail reply routing carries correct HTML bodies and threading headers on ref replies, so when a customer hits reply, the message shows up on the CRM record — formatted like a normal email, not a stripped plain-text ghost.
That sounds small until you’ve debugged a broken Message-ID chain at
9 p.m. on a Friday. We cared about the boring headers so you don’t have to.
Shared mailboxes
Support and inbound sales rarely belong to one person. In Mail Admin, org admins can configure shared mailboxes for Email to Case and Email to Lead — shared inboxes your whole team can work from, routed into Resolve cases or Momentum leads instead of piling up in someone’s personal folder.
Open Admin → Mail to set them up. Every org admin has Mail Admin on any plan; Launch and above can also bring your own domain when you’re ready for BYOD.
Send As
Outbound mail should match the address your customer already has in their inbox. Send As lets reps send from the org inbox, an Email to Case address, or an Email to Lead address directly on CRM records — so a support reply comes from your case address and a sales follow-up comes from the lead address, not a random personal alias that confuses the thread.
Where to start
Threadmail™ landed in Changelog #8 alongside Workspace editor upgrades, the public AI demo, and Resolve on every plan. If you haven’t opened Mail lately, sign in and check your org inbox — or read the full release notes in the System Status Center.
— The Salestrics team